Thursday 24 January 2019

A gazillion reasons why Priyanka will fail, and one reason why she may not

In our childhood we rarely got to eat out. Once in a while we would go to nearby arrack shops to eat beef or mutton. Now, because it is a rare occasion, we cherished those visits. So much so, we wouldn’t use the soap to wash our hands in order to preserve the aroma of the spicy food. Every now and then we would smell our hands and relive the taste.

When Priyanka Gandhi campaigned in Bellary for her mother in 1999 against Sushma Swaraj, she broke the security cordon to interact with women and kids. All she did was shake hands or pat the cheeks, but the recipients of the affection were left in awe and admiration. The joke then was that those who got to shake hands with her, including journalists, didn’t wash their hands to savour the perfume she was wearing.

That was then. The Bellary of 2019 is not the Bellary of 1999. What was then a poverty-ridden countryside is now home to millionaires who rode the wave of liberalisation and mining scams. The region has a thriving middle class today.

What I mean is India has changed. The Congress is not going improve its tally in Uttar Pradesh just because Priyanka Gandhi is going to campaign for them.

A Congress bhakt can argue Priyanka is sundar and susheel, but then so are Priyanka Chopra and Deepika Padukone. Would they win elections for a party because they are sundar and susheel?

The surname? The less said the better.

As things stand now, even the big daddy of Gandhis - Mohandas Karamchand -- will not win an election in UP, if he were to contest today. You would call me ignorant and stupid for saying so, but damn it, there are enough BJP bhakts who believe the Mahatma lent the Gandhi surname to Feroze so that Indira could spawn a dynasty.

Priyanka’s resemblance to Indira is also of no use. Those days people had to stand in long queues every month for their share of ration and felt in debt to the Iron Lady for providing do waqt ki roti. Those very exact people are now above 60 and would add up to less than 10% of the population.

The rest have heard stories of Indira of winning a war against Pakistan, but have also heard stories of how she didn’t keep the spoils of the war. They have also heard stories of licence raj, bank nationalisation, etc , etc… No matter what the Gandhi family says, this lot would rather believe a Modi when he says he spends 5 days in a jungle every year or he does yoga every day or he killed a crocodile as a child (which his bhakts claim).

Why go back, there is enough evidence to suggest Priyanka’s campaigns won’t work. She did campaign in 2014. You can’t say it doesn’t count as she limited herself to Amethi, these days you don’t need to physically campaign in remote locations, television and social media are there to spread the message. More recently she campaigned for brother Rahul and Akhilesh in 2017. What came of it?

That doesn’t mean it’s a hopeless scenario.

A journalist once described Priyanka’s role in politics so far, as that of an item girl, but she has now graduated to the main cast. It certainly brings some opportunities for the Congress.

Rahul is not a natural when it comes to countering Modi’s attacks, especially when he gets personal. The Congress president has countered that weakness by being the ‘good boy'. With Priyanka, she is capable of payback. And she is a woman. Even a Modi will think twice before passing a comment on her.

If the Congress denies BJP a majority in 2019, it will not because Priyanka entered politics, but because people are unhappy with Modi. Priyanka’s job, Rahul’s as well, will be to tap this frustration and expose the rival effectively.

The Gandhi surname can help Rahul become the president, and Priyanka become the general secretary, of the Indian National Congress, but people of India don’t vote for them anymore because they are Gandhis.